Jaguar and Lana Del Rey
Jaguar confirms that it is has agreed a collaboration with singer songwriter Lana Del Rey as part of launch plans for the Jaguar F-TYPE. The all-new two-seater sports car will be revealed in Paris in September 2012.
Adrian Hallmark, Global Brand Director, Jaguar said:
"Singer songwriter, Lana Del Rey will collaborate with Jaguar on the launch of the all-new F-TYPE, a two-seater sports car that is a vivid representation of the vitality of the Jaguar brand. The allure of Jaguar is in large part due to its duality - a unique blend of authenticity and modernity, two values that we believe are shared with Lana in her professional achievements."
Further information on the collaboration will be revealed in due course.
Contact: Laura Wood, The Brooklyn Brothers, 0207 292 6200 / 07989 445 790
Notes to editors:
Jaguar was instrumental in creating the two-seater sports car market with famous models such as the C-Type, D-Type and E-type. This sporting bloodline is continued with the all-new Jaguar F-TYPE.
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